Starbucks Add: Glen Glen Glen
Rocky Movie: Eye of the Tiger
Listen to the two versions of ‘Eye of the Tiger’ and comment on the atmosphere created in each example, refer to Tone Colour, Dynamic and Expressive Techniques in your answer.
Starbucks | Rocky |
Funny atmosphere, taking the micky out of something so serious. <-Lyrics different but still sung with the same intensity but are singing about everyday life. Intro (guitar, bass, drum kit) visuals affect the intensity of intro, comedic value in the song which creates an intro with more value to the advertising. Verse (electric guitar, melody and accompaniment, drum kit, vocals, tambourine) striving up to the “next level” lyrics are changed so the “next level” isn’t an amazing but a set up. Chorus (guitar vocals drum kit, Electric guitar) chord progressions lead up to climax that isn’t a climax making it comedic. | More serious atmosphere, glorious fights climax- punching anti climax- getting ready for fight. Expressive techniques and dynamics give idea of fight. Rock band ensemble Intro (electric guitars , drum kit, fireworks, cheering) – use of symbols create a hardened atmosphere setting dramatic scene. Verse (electric guitars melody and accompaniment, Drum kit, Vocals, keyboard, tambourine, bass guitar, cheering, grunts from guitarist) – tenor male voice, rough for 80’s, thick texture creating climax for chorus. Chorus (Guitar Vocals Drum kit, Electric guitars) – chord progressions lead up to “win” of the character. Motivational, high energy created by the accents and density and intensity of the expressive techniques, keeping the texture mostly the same the entire song. |
